Tuesday, May 12, 2009

What an awesome night!

Wow! What an AWESOME NIGHT! Thanks to all of you who came out to the Eagles' group last night. We had an incredible time. First, we just all got caught up on what has been going on in our lives and the progress we're making and want to make. Then we started talking about marketing.

  • We talked about the difference between a client and a customer (if you didn't know, you want to have clients, not customers);
  • We talked about the three ways to grow a business;
  • We discussed our USPs (Unique Selling Propositions) and how to show our clients what is special about our businesses;
  • We talked about risk reversal and how to make it risk-free for a new client to try our product or service;
  • We talked about add-ons and cross-selling, which are NOT ways to just get a client to buy more;
  • We discussed Google Ads and how to use them to monetize informational websites;
  • Keri brought brownies (thanks Keri!);
  • We talked about some cool marketing ideas for each of us;
  • People made some cool connections with one another - strategic contacts to help them with their goals; and
  • So much more I just can't begin to describe it all! We had the best time! We laughed! We joked! We got so much education in! We motivated! I'm pumped!

Our next meeting will be June 8, location TBA. Come on out for the get-together - you definitely don't want to miss it, and we can't wait to see you there!
Jamie

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